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World first helped one of Britain’s biggest snorers

London-based Somnowell’s fourth-generation mandibular advancement device Chrome is tailor-made from a medical super alloy, offering a lifetime solution in the form of the most slim-line, comfortable and hygienic product available.

It most notably helped Michelle Norman who was featured on Channel 5’s ‘Britain’s Loudest Snorers’ as her issues were alleviated by the use of the device.

“I have been a loud snorer for the past 10 years,” Michelle said. “I saw my doctor who asked me a few questions and said that because I didn’t suffer from sleep apnoea there wasn’t much that could be done apart from possibly losing some weight – ouch.

“I was chosen by Channel 5 to do a documentary to find Britain’s biggest snorer from a potential 10,000+ applicants. This is where I was introduced to the Somnowell mandibular advancement device. After I was shown how to wear the device I fitted it without any problems. It was light in weight and very comfortable to wear.

“When I started my snoring journey I was using the snore lab app on my phone, this would record my snoring and give me accurate readings on how loud my snoring was. I peaked at 146 (the average person has a reading of 25) and now my reading is 17 thanks to the Somnowell device. I wear it every night and sleep next to my husband without snoring.”

Like many sufferers of snoring and sleep apnoea who come to Somnowell for a solution, Michelle first carried out a telephone consultation to find out if she was suitable for it before being directed towards a vetted practitioner.

Loran Simon, managing director of Somnowell, said: “We speak with people directly, figuring out if they’re suitable for the device. After pointing them in the direction of one of over 300 practitioners we have across the UK and worldwide, they then consult with them to come to a final decision.

A person in a suit and tie

Description automatically generated with medium confidence”Usually, it’s about a month before they receive their device – tailor-made for them by engineers who build it based on the specific records from the practitioner.”

Loran (pictured) adds that the past year has enabled people to wake up to their health issues – taking note of aspects they may not have addressed before.

“Whereas before the pandemic they might’ve said they can live with issues like loud snoring and sleep apnoea, they’re now taking note,” he said. “Sleep is an incredibly important part of your health and can affect other people’s health too.

“Sleep apnoea is a serious condition that more and more people are seeking treatment for – creating a growing waiting list. Many are coming to us to bypass this list and address their sleep issues now.”