TikTok is filled with content for everyone, with videos ranging from how-to videos, video game playthroughs, to our favourite celebs living their lives. In fact, the video sharing app can be a great way for up-and-coming artists to reach new audiences.

But what about our favourite artists? Knowing that many musicians post videos of them singing live, or just casually sharing their daily routines, ManySpins.com decided to investigate which musicians could potentially be earning the most money, if their videos on TikTok were sponsored.

Utilising tools from the Influencer Marketing Hub, ManySpins.com can reveal which celebrities are estimated to  be the top 10 highest earning musicians!

The Results

ManySpins.com can reveal that in first place is R&B pop legend Jason Derulo (@jasonderulo), who is predicted to make a whopping average of £27,072 for every TikTok video, if they were sponsored. Derulo has 47million followers, but has amassed more than 1.1 BILLION likes on the platform for his content, which often goes viral as he’s quick to hop on trends.

In second place is Colombian singer-songwriter KAROL G (@karolg). Despite beginning her singing career in 2007, it wasn’t until 2017 that she started gaining worldwide traction, collaborating with household names such as The Jonas Brothers and Nicki Minaj. If her TikTok posts were sponsored, she could make an average of £23,043.60 per post!

Third place goes to BTS, South Korea’s sensational seven-member band who have been steadily rising to fame since 2013 to international audiences. BTS, also known as the Bangtan Boys, have 36.5million followers on the platform. Between them, the members are estimated  to make an average of £21,602.16 for each TikTok video.

In fourth place is teenager Billie Eilish (£18,376.56), fifth is Selena Gomez (£16,877.88), whilst sixth goes to Ariana Grande (£14,457.96) and seventh goes to Camila Cabello (£13,685.40).

Rounding off the top 10, in eighth place is English pop singer Anne-Marie, best known for the songs ‘Rockabye’ and ‘Ciao Adios’. With 5.1million followers on TikTok, her videos could potentially rake in an average of £12,600.72.

Ranking ninth is Lizzo, who stands to potentially earn £9,619.20 for every video posted on the platform, if they were to be sponsored.

ManySpins.com can reveal that, in 10th place, is Colombian superstar Shakira, who could earn an average of £8,121.60 for every video posted, if they were sponsored! The singer has 14.1million followers, and often posts videos of her keeping fit with surfing, roller skating, and more.