Last week, Sparks – brothers Ron and Russell Mael – released ‘Do Things My Own Way’, the first taste from their 28th studio album, MAD!, due this year on new label home Transgressive Records. Now they have released the song’s video, of which Sparks say: “We hope this video, even in a very small way, finally starts a meaningful dialogue about the dangers of pianos falling out of tall buildings.”

Quintessentially Sparks, the video was directed by Los Angeles based Ambar Navarro, who says: “Collaborating with Sparks has been my dream for a long time that took me on my own career journey. It was a new experience getting to work in a fully digital surreal world, pieced together by Dillon Petrillo, and see it all come together at the end. Overall Ron survived his falls with just a few minor cuts.”

Watch the video for ‘Do Things My Own Way’

“Accompanied by handclaps and soaring electric guitars, brothers Ron and Russell Mael imbue the lyrics to ‘Do Things My Own Way’ with a combined sense of defiance and whimsy.” – Consequence

“..a superb dash of Cubist pop, subverting age-old tropes to reveal something fresh and unexpected.” – Clash

“..a track that both moves away from what is expected to reveal something new, and also retains the same charm that put the band on the map.” – NME

“One thing is certain: Sparks walks their own road, untouched by trends, unmoved by expectation.” – Post-Punk

Whilst further details about the album remain under wraps (watch this space!), fans can look forward to the MAD! Tour. Having wowed audiences and critics alike on their 2023 tour – including sold out shows at London’s Royal Albert Hall (two) and Sydney Opera House, a hometown triumph at Hollywood Bowl, and a headlines-stealing set at Glastonbury Festival – Sparks will be returning to the live stage this June kicking off with the Japanese, UK and European legs of their world tour.

Tickets go on general sale on Friday 7th February. Presales start Wednesday 5th February.