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Marlin and NorthEdge complete majority investment in CTS

Marlin Equity Partners (“Marlin”) is pleased to announce that it has acquired a majority stake in Cloud Technology Solutions Group (“CTS & CloudM”). The company consists of two market leading companies: “CTS,” providing Google Cloud professional and managed services, and “CloudM,” providing Google Workspace/M365 migration and management software. The company’s solutions help customers adopt advanced digital business models and benefit from reduced costs with improved data analytics and efficient productivity suite management. Current investor NorthEdge Capital (“NorthEdge”) re-iterated its support in the business and will maintain a minority share in the business.

“We believe CTS is well-positioned to capitalise on the momentum behind Google Cloud Platform, one of the fastest-growing public cloud platforms,” said Tom Ray, CEO of Cloud Technology Solutions Group. “We see growing demand for our leading professional and managed services capabilities across the sectors and regions we serve. We are delighted to join Marlin, who bring a wealth of operational expertise and domain knowledge to our team, while continuing our relationship with NorthEdge. With their shared vision and support, we look forward to further strengthening CTS’s position in the European market and continuing to invest in CloudM.”

“CTS has emerged as one of Europe’s largest and fastest growing Google Cloud partners,” said Mike Wilkinson, a managing director at Marlin. “The business’s focus and expertise in services and software for the Google Cloud Platform and Workspace make it well positioned in a strategic growth market. We are excited to partner with the management team to build and scale the business to become an EMEA leader in Google Cloud services and independently develop CloudM.”

Jon Pickering, Chief Investment Officer at NorthEdge added “It has been great working alongside the CTS & CloudM teams over the last four years. The team has worked incredibly hard since our initial investment in 2018, growing net revenues, developing a number of new proprietary products, scaling internationally and consistently investing in their people. Like Marlin, we believe that the company will continue to grow, solidifying its position as one of the leading providers of Google Cloud Services in EMEA and we are excited to remain part of the journey.”

About CTS & CloudM

CTS is one of Google’s largest dedicated cloud partners in Europe, helping customers to differentiate by adopting Google Cloud technology, while nurturing a culture of innovation and sustainability. CTS works with organisations to modernise their technology stack, providing consultancy, implementation, billing and managed services for both Google Cloud Platform (“GCP”) and Workspace. Their secure and sustainable GCP solutions allow organisations to build infrastructure that supports long-term growth and to become data-driven by using Google’s industry leading data platform to make strategic and efficient decisions. Additionally, CTS has extensive expertise in change management and helps customers develop a more collaborative and productive workforce by adopting Google Workspace. For more information, please visit www.cts.co.

CloudM is a leading software provider for Google Workspace and M365. The software platform enables partners to migrate, automate, archive and backup data across both platforms. Used by over 200 partners, CloudM has established itself as a trusted platform to complete over 70 million migrations. For more information, please visit www.cloudm.io.

About Marlin Equity Partners

Marlin Equity Partners is a global investment firm with over $8.5 billion of capital under management. The firm is focused on providing corporate parents, shareholders and other stakeholders with tailored solutions that meet their business and liquidity needs. Marlin invests in businesses across multiple industries where its capital base, industry relationships and extensive network of operational resources significantly strengthen a company’s outlook and enhance value. Since its inception, Marlin, through its group of funds and related companies, has successfully completed over 200 acquisitions. The firm is headquartered in Los Angeles, California with an additional office in London. For more information, please visit www.marlinequity.com.

About NorthEdge

NorthEdge is a lower mid-market private equity firm headquartered in the North of England, owned, and built by its senior team, supported by a global blue chip investor base. The firm has £900 million AUM across four regionally focused funds. Headquartered in Manchester, with offices in Leeds and Birmingham, the NorthEdge team has a 25-year track record of investing in businesses with ambitious management teams and significant growth potential. Its current portfolio of 27 businesses employs over 7,000 people. NorthEdge look to invest in like-minded businesses and management teams who have real ambition and the potential to shape global markets. They back management teams, in the Technology, Healthcare, Business Services and Specialised Industrials sectors, who recognise the value of having an experienced business partner alongside them, supporting them to build a better business. For more information, please visit https://northedge.com/.