Manchester-based career change company Another Path launches as career reinvention accelerates across the UK, with more than 7 million people changing jobs in 2025 and millions more rethinking what work, success and long-term career direction looks like.
Founded by Stockport career coach and PR consultant Edwin Buckley, Another Path has been created to help people who feel stuck, burnt out, professionally misaligned or ready for a new direction. The Manchester-based company supports professionals through career change coaching, personal rebranding and strategic career repositioning, alongside a wider platform of real-life stories, practical resources and industry insights designed to make career change feel clearer and more achievable.
The launch comes at a time when career change is becoming increasingly common across the UK. More than 7 million people changed jobs in 2025, reflecting just how normal professional reinvention has become.
Research from LinkedIn shows nearly two-thirds of UK professionals have considered changing careers entirely, while wider workforce trends around burnout, work-life balance, redundancy, restructuring and changing industry demands continue to push more people to rethink long-term career direction.
Across Greater Manchester and the wider North West, where fast-moving growth sectors sit alongside major shifts in media, retail, public services, professional services and the creative economy, more professionals are facing decisions around reinvention, redundancy, progression and career repositioning.
Another Path was created in response to that wider shift, but also from Buckley’s own lived experience of navigating multiple career moves himself. His career began in television at just 16-years-old, going on to produce documentaries and entertainment programmes for the BBC, ITV, Channel 4, Channel 5 and MTV.
He later moved into recruitment and talent management, before working across communications and PR roles with organisations including Natural England, Prostate Cancer UK and Causeway, eventually launching his own PR and communications agency, The Prominence Collective, before later training as a career coach.
At the heart of Another Path is the growing platform of real-life career change stories designed to open up honest conversations around professional reinvention and show that career change is both possible and often necessary.
Featured stories include former BBC executive Annette Williams, who retrained as a Cognitive Behavioural Hypnotherapist after redundancy at 60; James Bowater, who moved from conference production into financial planning; former headteacher Craig Fraser, who stepped away from education after long Covid and personal loss to build an award-winning candle business; Ellie Short, who transitioned from special effects make-up into disability services and student support after being forced to rethink her path due to disability; and Benjy Potter, who moved from entertainment journalism into senior communications and marketing roles.
Alongside these lived stories, the platform offers free online resources and insights covering career clarity, transferable skills, retraining versus repositioning, CVs, LinkedIn, interviews, networking, industry research, gaining relevant experience, managing risk and timing, and learning how to tell a clearer professional story.
As well as the platform content, Another Path also offers one-to-one career change coaching and personal rebranding support, helping people plan next steps, reposition their experience, and build stronger opportunities beyond their current field.
Edwin Buckley said, “I created Another Path because I know first-hand how emotionally complicated career change can be, particularly when your work has shaped not just your job, but your identity.
Back in 2014, I remember crouching in the stairwell of the TV production company office I was working in, secretly taking my first call with a recruiter outside television and feeling like I was somehow betraying the industry just by being curious about something else. At that point, TV was all I knew. My confidence, my network and my sense of professional identity all lived there, and the idea of stepping outside it felt like losing part of myself.
What followed was years of navigating multiple career moves, from television production into recruitment, talent management, communications, PR, entrepreneurship and career coaching. Looking back, none of those moves were really about starting again, they were about recognising the same strengths in different places and learning how to position them differently.
The hardest part was never ability, it was clarity. Knowing whether I needed to retrain or whether I simply needed to reposition the experience I already had. Understanding what was actually transferable. Learning how to explain my value in a way that made sense outside the world I had built my career in.
Career change is rarely just about changing jobs. It is usually about confidence, identity and giving yourself permission to think differently about what success could look like. I see so many people who are incredibly capable doubting themselves because they feel stuck between what they have done and what they think they are allowed to do next.
Often the breakthrough is not finding a completely new answer, it is recognising the patterns that have always been there. What energises you, where you naturally perform well, what people consistently trust you for, and what kind of life you actually want your work to support.
That is exactly why I created Another Path. I wanted to build the kind of support I wish had existed when I was figuring it out myself. Career change can feel lonely, confusing and isolating, but it can also be the beginning of something far better than what you thought you were supposed to stay in.”