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Manchester Arndale’s Immersive Gamebox crowned as the best indoor activity

School breaks and weekends can feel overwhelming for many parents, with over half (53%) admitting they worry about how to keep their children entertained during these times. The unpredictable UK weather can further add to this stress, with the majority (64%) feeling anxious in case it rains on the planned day out.

With this in mind, mother and baby retailer JoJo Maman Bébé has conducted a new study to reveal the UK’s top family-friendly activities, highlighting outdoor and indoor activities so parents can plan for all weather eventualities.

The attractions were ranked using Google Maps, analysing lists from 50 of the most populated cities in the UK. From this, a weighted rank was created using the venue’s star rating, the number of reviews and its suitability for families – creating an overall outdoor or indoor score.

The 10 indoor activities for rainy weather ranked:

Rank
Activity
Rating
Number of Reviews
Indoor Activity Score
1
Immersive Gamebox- Manchester Arndale
4.9
4,651
95.8
2
Immersive Gamebox – London Southbank
4.9
3,349
95.3
3
Escape Hunt Birmingham Central
4.9
2,907
95.2
4
National Museum of Scotland – Edinburgh
4.8
46,664
94.9
5
Oxford University Museum of Natural History
4.8
10,474
94.2
6
The Chocolatarium – Edinburgh
4.9
1,841
94.1
7
Mary Rose Museum – Portsmouth
4.8
5,805
93.6
8
The British Museum – London
4.7
151,411
92.5
9
Victoria and Albert Museum – London
4.7
56,681
92.4
10
National Railway Museum York – York
4.7
26,842
92.3
For less fortunate weather days, the study has ranked Immersive Gamebox in Manchester as the best rainy day activity, with an indoor score of 95.8, based on a rating of 4.9 across 4,651 visitor reviews. Located in Manchester Arndale, this virtual reality centre hosts a variety of child-friendly digital activities.

For families living closer to London, Immersive Gamebox’s Southbank location takes second place, with 3,349 reviews averaging a 4.9 rating, giving this location an indoor score of 95.3.

Escape Hunt Birmingham Central follows in third place with an indoor score of 95.3. This attraction has an average rating of 4.9 and 2,907 reviews – making it an ideal pastime for children of all ages on a rainy day.