Parenting start-up Mamamade, responds to customer demand with the addition of four new brilliant pancakes, ideal for weaning and beyond. Following the popularity of their Banana Oat Pancakes (of which they have sold 36,632 pancakes since January), the team at Mamamade recognised how this particular part of the range has immense benefits for busy parents, as well as being a nutritional hit for little ones.

From Thursday 11th November, the new additions of Sweet Potato Pancakes; Beetroot Apple Pancakes; Mango Oat Pancakes; Spinach Oat Pancakes will all be available from the Mamamade website.

The brand goes far beyond just being a range of brilliant products and Founder, Sophie’s vision of building a community has become a reality. Mamamade has built a 40,000 strong community of like-minded parents, all of whom see the brand as a forum, a place to seek advice, comfort and friendship, through all stages of parenting. This element of the business has garnered the attention of celebrity Mums including; Lucy Mecklenburgh, Rochelle Humes and Millie Mackintosh