Browse By

Johnnie Walker Princes Street to open its doors in 2021

For everyone looking to their next adventure, experience or just dreaming up future holidays, then look no further. It is anticipated that in summer 2021, the Johnnie Walker global flagship visitor experience, Johnnie Walker Princes Street will open its doors for the first time. Today, they are marking another step in the journey towards opening day by launching their new website,

Get ready for an all-new whisky experience spanning an epic eight floors that will entertain and delight whisky fans and first-timers alike. As well as exploring a multi-sensory world of flavour, visitors will be able to catch live performances, shop for rare and limited edition bottles and soak up the breath-taking castle views while sipping a delicious Johnnie Walker highball in its two rooftop bars.

Tickets for the attraction in the heart of Edinburgh are expected to sell out when they go on release and, pre-registering at the new website will unlock access and make sure you’re the priority for pre-sale ticket opportunities. Those who sign up won’t just benefit from being first in line for tickets, they’ll also be kept in the loop with behind the scenes updates, plus exclusive rewards and special offers.

The opening of this incredible celebration of whisky, will be part of the extended Johnnie Walker 200th anniversary celebrations, which last month saw the announcement of four exclusive new limited edition whiskies, all of which will be sold in the venue when it opens.

Barbara Smith, Managing Director of Johnnie Walker Princes Street, said: “By visiting the new website and signing up, future guests can share in the excitement and anticipation we feel as we build towards opening our doors to visitors next year. This is a completely new whisky experience that truly has something for everyone.”

For further information on Johnnie Walker Princes Street and to register for updates visit