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Introducing byellie: the multi-purpose lip product that’s conscious of the environment

Lip balms are an essential part of every make-up bag. As the UK starts to enter the winter months, finding a product that will protect the lips from the realities of harsh weather conditions which often lead to sore and chapped lips is a battle many of us struggle with. The lips are the second most delicate part of the face, and so ensuring they are protected is of utmost importance.

byellie is a sizeable and versatile lip product that fits in the tiniest of handbags. With a net weight of 40g, the balm serves as an essential product that helps to soothe dry, chapped lips. However, apply a thick layer and byellie can also be used as a sleeping mask to give your lips a deep hydration boost. You can even dab a pea-sized amount on top of your cheekbones to give you a natural looking, subtle sheen that enhances your complexion. Unlike other balms which leave an uneven finish, it can also be used over lipsticks and liners to give your lips a glossy look, therefore offering a variety of uses and benefits for the lips and skin.

The environment is also a core consideration to the business, as the packaging is made from 100% recycled materials. After purchasing 8 tubes, customers are able to send them back so byellie can reuse them for future production, limiting the amount of plastic waste created. The product also comes with a complimentary parcel bag which is biodegradable – so you even can plant it in your garden.

Championing a natural approach, byellie uses a fusion of ingredients that together offer a plethora of benefits for the lips, including:

Vanilla Planifolia Fruit Extract

Primarily used for its antioxidant benefits, vanilla planifolia helps stop the oxidisation of proteins and lipids in the skin.

Ylang Ylang Essential Oil

Derived from the steam distillated flowers of the cananga Odorata botanical, Ylang Ylang Essential Oil is known to balance and regulate oil production in the skin, While also soothing inflammation and irritation.

Lanolin

Its high fat content helps to prevent the evaporation of water from the skin, assisting the body’s natural healing process whilst also keeping lips feeling moisturised.
Citric Acid- helping to soften and smooth the skin, the use of Citric Acids also helps the lips to maintain their optimum level of pH and protect the functioning of the skin’s barrier.

Tocopherol

Also known as Vitamin E, Tocopherol’s antioxidant properties have an anti-inflammatory effect on the skin, also helping to prevent damage from harmful UV exposure.