How to throw the most Instagrammable garden party this summer
As Brits are now allowed to enjoy their gardens with up to 6 people, the past 30 days have seen a 70% increase in searches for ‘garden party decorations’ and a 300% increase in ‘garden furniture’ related searches.
So, what items are being Instagrammed the most?
|
Hashtag |
Posts |
|
#firepit |
1,628,613 |
|
#bunting |
846,772 |
|
#teepee |
729,729 |
|
#tikibar |
674,327 |
|
#gazebo |
633,000 |
|
#pimms |
473,684 |
|
#pinatas |
451,000 |
|
#gardenfurniture |
354,446 |
|
#strawberriesandcream |
238,803 |
|
#tealights |
226,471 |
|
#picnictable |
103,562 |
|
#balloongarlands |
102,115 |
|
#eggchair |
84,987 |
|
#paperlantern |
61,042 |
|
#lawngames |
50,700 |
|
#outdoorcushions |
25,465 |
|
#outdoorrug |
14,612 |
|
#lemonadebar |
7,760 |
|
#gardenmirror |
6,476 |
|
#rattangardenfurniture |
5,201 |
Data Methodology
Crown Pavilions analysed hashtags on Instagram, to collect the data for the ‘most Instagrammed garden party items’. The popularity of items is based on the number of hashtags each location reached on the social platform.