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Hailey Bieber beats Priyanka Chopra for the MOST influential wedding dress

New research has revealed that Hailey Bieber has the most searched for celebrity wedding dress. 

The study by photographic and printing experts Printique analyzed Google search data to establish which celebrity’s wedding dress receives the highest number of global monthly searches, to establish the most influential celebrity wedding gown worldwide. 

The study revealed that Hailey Bieber topped the list for having the most influential celebrity wedding dress, with 37,000 monthly searches worldwide for the term ‘Hailey Bieber wedding dress’. Hailey Bieber, formerly known as Hailey Baldwin, wore a custom-made lace gown by Off-White to her and Justin Bieber’s official wedding ceremony in 2019.  

Priyanka Chopra has the second-highest Googled wedding dress, with 25,000 monthly searches. The actress married singer Nick Jonas in a three-day celebration that combined both Hindu and Christian marriage traditions. During the Christian ceremony, Chopra wore a white high-neck custom Ralph Lauren gown, accompanied by a 75-foot veil. For the Hindu ceremony the next day, Chopra wore a traditional red lehenga by Indian designer Sabyasachi. 

The celebrity with the third most influential wedding dress is Ariana Grande. The singer’s custom Vera Wang Haute gown rakes in 24,000 monthly searches and her wedding pictures with groom Dalton Gomez became one of the most-liked Instagram posts of all time, with more than 26 million likes. 

Gwen Stefani’s wedding gown features as the fourth most influential dress, with 22,000 monthly searches. During their special day, Stefani wore a strapless Vera Wang ball gown before celebrating with groom Blake Shelton by enjoying an extravagant cake inspired by Prince William and Kate Middleton’s 2011 royal wedding cake.

Additionally, Kim Kardashian’s wedding gown is one of the most Googled celebrity wedding dresses, pulling in 14,000 searches a month worldwide, putting it in fifth place. Kim tied the knot with now soon-to-be ex-husband Kanye West in their fairy-tale Florence wedding in 2014, wearing a custom lace Givenchy gown. 

Commenting on the study, a spokesperson for Printique said: “Throughout history, both the public and the media have been fascinated with the extravagant nature of celebrity weddings, so it’s no surprise to see such high search volumes from brides-to-be searching for inspiration!”

“With world-renowned names such as Vera Wang and Ralph Lauren designing their dresses, it is fascinating to see the most influential wedding gowns among the public and will be interesting to see how this ranking changes in the future!” 

The study was conducted by Printique, which is the go-to source for the highest-quality printing, preserving, and transforming of photographs, offering first-class printing and a full range of personalization gifting options.