Manchester-based leisure group Rocafella Leisure, under license from toy and game company Hasbro and in partnership with leading entertainment discovery platform Fever, will launch the first official NERF Action Xperience (NAX) in Europe at Manchester’s Trafford Palazzo on 4th of August 2023, just in time for the school summer holidays.

Ticket prices will start at £20 – inclusive of protective goggles – and can be bought in advance by signing up at www.nerfax.co.uk

A family-friendly experience, NERF AX will also provide adult groups with opportunities to re-live the joy of competitive play synonymous with NERF Blasters. Whether a superfan or a NERF newbie, visitors of all ages will live out their ultimate NERF adventures in this purpose-built, captivating environment.

The first-of-its-kind centre features five different themed arenas:

Sports @ NERF AX – a dedicated active play zone where players get their hearts pumping with seven different sports inspired games

Training Ground – a zone where players can test their NERF blaster skills with eight digital target games

Chaos City – a post-apocalyptic urban city blaster adventure

Mission X – a cargo bay or marooned spaceship blaster arena

Project Stealth – a classified testing bunker blaster arena

Visitors can refuel after the fun at legendary American-inspired restaurant chain Archie’s, renowned for its high-quality food, extravagant menu and vibrant décor. Whether it’s a smashed beef patty with fries or a waffle or shake to satisfy your sweet tooth, it’s the perfect place to hang out and catch up after NERF AX.

The experience will also include the UK’s first NERF dedicated retail store, an 8,000 square foot shop selling hundreds of NERF products as well as bespoke NERF AX merchandise.

This action-packed experience in Manchester is the first location in a UK-wide rollout of NERF Action Xperience venues over the next five years.

Chris Hayes, Chief Executive of Rocafella Leisure Group said: “We’re so excited to be opening our doors this summer, just in time for the school holidays.

“We’ve worked exhaustively with our partners Hasbro to curate and deliver, what we know will be, a first-class venue for highly active, fun-filled, and adrenaline-packed activities and challenges for all the families and adults.

“The UK hasn’t seen anything like this before so we simply can’t wait for people to join us and see what’s in store. It’ll be an unparalleled experience full of action and thrills for everyone.”
Doors will open for Nerf Action Xperience on August 4th, 2023, and tickets can be purchased

Information:

Opening: August 4th 2023
Location: NERF Action Xperience, The Trafford Centre, Regent Crescent, Manchester, M17 8AA
Tickets: Starting at £20