Elena Claire is a footwear brand designed for 45+ women who want a reliable pair of shoes that provide comfort and support while being practical.

Offering a huge range of breathable woven footwear coming in a variety of styles, Elena Claire’s designs find the perfect meeting point of comfort and design with plenty of colours and patterns to suit all kinds of tastes. Their lightweight nature makes them perfect for long walks – be it at home or away on staycation.

From woven Mary Jane slip-ons to garden clogs and Velcro adjustable shoes, even water-resistant dog walking boots, the business has something that meets the needs of any customer. Perfect for women with sensitive or swollen feet, like those suffering from blisters, arthritis, bunions and plantar fasciitis, the stretchable woven material makes these issues less painful and provides a lot of comfort.

Launched in 2018, Elena Claire was born from the frustration of many women not being able to find shoes that could keep their feet cosy and comfortable but also met their personal values.

Elena Claire is a UK family business and a passionate advocate of ‘Buy 1 give 1’ – meaning that with every purchase that’s made the business purchase an item to help students of Reni Pani School in Satpura, Madhya Pradesh, India.

Items the school has requested include tables and chairs, textbooks, school uniform and even electricity to the building! They currently support 50 children through this scheme and are looking forward to increasing the number of children they can help.

On top of this, they will also provide donations to the homeless and underprivileged managed by the charity Hope For Food in their local community of Dorset, UK.