With summer knocking at our doors, it might be a good time to refresh the look of our homes. The experts at Hometree.co.uk are therefore excited to reveal the most popular paint colours being shared on Instagram, that are a HOT trend for this summer. To do this, Hometree.co.uk collated data by way of Instagram hashtags, searching by brand and popular paint colour.

What are the most Instagrammable paint colours for 2021?
The research can reveal that the most popular colours are deep blues and grey tones. Hometree.co.uk found that the most Instagrammable shade is Egyptian Cotton by Dulux with approximately 91,000 Instagram hashtags. This neutral pale grey colour creates a light space that is welcoming and embraces tranquillity.

In second place we have Hague Blue by Farrow & Ball with approximately 48,600 hashtags, a surprising colour to find at the top of the list, being such a bold, deep, blue shade, but nevertheless a standout colour for those looking to make a statement.

To round off the blues of our top 3, for a deeper tone, we have Stiffkey Blue by Farrow & Ball in third place with a respectable 24,800 hashtags.
PAINT COLOURS BRAND HASHTAGS
9) EGYPTIAN COTTON DULUX 91,000
1) HAGUE BLUE FARROW & BALL 48,600
2) STIFFKEY BLUE FARROW & BALL 24,800
3) CORNFORTH WHITE FARROW & BALL 21,500
4) FRENCH GREY LITTLE GREEN 17,600
5) ELEPHANT’S BREATH FARROW & BALL 13,400
6) SKIMMING STONE FARROW & BALL 12,800
7) HALE NAVY BENJAMIN MOORE 11,600
10) SAP GREEN FARROW & BALL 5,900
8) DENIM DRIFT DULUX 5,400

Grey tones dominate the trending paint colours for this summer. Unsurprisingly, during an unbearably hot day, a soothing and relaxing grey tone is a must. Such a versatile colour base can be used in all rooms of the home.

The most Instagrammable grey shade is Egyptian Cotton by Dulux (91,000 hashtags). Followed closely by Little Green’s French Grey (17,600 hashtags), Elephant’s Breath by Farrow & Ball (13,400 hashtags) and Skimming Stone by Farrow & Ball (12,800 hashtags).

Ranking as the ninth most popular shade is Sap Green by Farrow & Ball with 5,900 hashtags – a light green to bring nature’s colours indoors. With this shade growing steadily in hashtags, could this be an inkling of trends yet to come?