The global, award-winning babycare brand, Rascals, is expanding its UK presence with a new listing at Morrisons.

Since exclusively launching at Tesco in 2018, Rascals has become a go-to choice for thousands of parents, known for its high-quality nappies, nappy pants and wipes that keep little ones clean, comfortable and dry.

Rascals covers every stage of early childhood, from newborns (Size 1 – 3–5kgs) to toddlers (Size 7 – 17kgs+), offering high-quality, dermatologically tested baby products that are designed to prioritise comfort, safety, and performance.

The nappies and nappy pants are made with ultra-soft materials and have been created with the brand’s unique Hydrolock Core™ that absorbs liquid with 4 layers of protection, ensuring little ones stay dry for up to 12 hours. The easy tear slides on its stretchy waistband to deliver a snug fit, helping reduce leaks.

Dermatologically tested, hypoallergenic, and made with 99% natural ingredients, Rascals Sensitive Wipes are designed to provide a safe and gentle clean for delicate skin. Crafted with a premium embossed cloth, they effectively tackle messes while being soft on little rascals. Plus, with their No Wasted Wipe Design, parents can effortlessly pull out one wipe at a time – making nappy changes smoother, whether at home or on the go.

To celebrate Rascals launch into Morrisons, families can enjoy a limited-time promotional deal across the range. Shoppers can pick up Rascals nappies and nappy pants for just £4.75, while single packs of Rascals Sensitive Wipes are available for only 90p – perfect for stocking up during the weekly shop.

Rascals nappies and nappy pants retail at £5.50, while single packs of Sensitive Wipes are £1.10, with a box of 12 packs available for £12.

Amelia Watson, Head of Marketing at Rascals, commented: “We’re thrilled to bring Rascals nappies, pants and wipes to even more families across the UK with our launch in Morrisons. Our mission has always been to reduce the stress on modern parents by providing high-performing, affordable baby products that help make life easier, and our expansion into Morrisons is an exciting step towards reaching more UK families”.