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Parenting brand Baby, Are You Nuts? launches, unveiling an innovative new allergy weaning kit

Embarking on the journey of weaning a baby can be daunting for any parent. The worry about introducing allergens adds an extra layer of complexity to an already challenging process.

Recognising this struggle, we’re excited to announce the launch of Baby, Are You Nuts? A brand dedicated to simplifying the allergen introduction journey for all UK parents.

At the heart of the brand is the Organic Allergen Weaning Testing Kit, available to pre-order now for £28.99, an innovative solution designed to provide a sleek, seamless, and supportive approach to the weaning process. Baby, Are You Nuts? is committed to empowering parents with confidence and knowledge as they navigate the world of allergen introduction. Suitable for 6 months+

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The organic allergen weaning test kit, which follows NHS guidelines, is packed with sixteen pre-measured servings of eight top nut and seed allergens, including peanut, cashew nut, hazelnut, walnut, almond, brazil nut, soya, and sesame seed, this kit ensures testing without the hassle. Each serving comes in single-serve sachets of soluble powders, easily mixed into a small amount of food or drink, making allergen introduction both simple and fun.

Each allergen is tested twice over a week, with an essential minimum day’s break in between to allow for delayed reactions to be observed.

After successfully completing the kit with no reactions, signs, or symptoms, you’re ready to advance to Step 2: the convenient 250g stand-up pouches. These pouches offer a quick, simple, and hassle-free method to incorporate twice-weekly allergen exposure into any meal or smoothie.

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Available for pre-order, each pouch contains the same premium, organic, soluble powders, providing approximately a three-month supply.

Choose from a range of options, including organic purely peanut powder and organic mixed tree-nut and seed. Because who has the time to plan multiple weekly, allergen, exposure meals?

Baby, Are You Nuts is consciously minded to produce quality, organic products in beautiful, planet friendly packaging. All manufactured in the UK, with no salt, sugar, flavourings, fillers, or preservatives. Just 100% organic nuts and seeds.

“Our mission is to transform allergen introduction for babies; providing a sleek, seamless, and supportive approach for parents across the UK” says Natasha Lucia Amoretti, Founder of Baby, Are You Nuts?